Fundamentals

The future of media is self-publishing, and it is here.  

Web technology continues to become ever more complex.  Tobin Associates LLC prefers to empahsize not complexity, but rather simplicity.  The more simplified a process, the more efficient the process tends to be and therefore more effective for your business.

By keeping in mind that technology is only a tool, it is then easier to place technology in the proper perspective.  Although it is true that technology will magnify a given organization's efficiencies, it is equally true that technology will also magnify a given organization's inefficiencies.  This is a cautionary note that must always be kept in mind when seeking to leverage value from a given technology.

Client effectiveness is the primary goal of Tobin Associates LLC, and we try to reach this objective in the following ways:

• Development of a website is often an evolving process that must be treated as such, requires active client participation, and always increases the client's number of options.
  
• A paramount priority is a cordial and constructive working relationship.   Building a website, should also be an interesting challenge and a learning experience for the client.  The more educated a client is about the medium, the better the project develops. 
  
• Tobin Associates LLC provides each client with a secure login enabling the client to view and download all relevant and necessary documents such as contracts, current and past invoices, development notes, and outlines, anywhere, at any time.
  
• A clear and flexible contract structure that allows the client to easily choose schedules for development, service, and ongoing consultancy.